What makes a Cannes Lions jury sit up and take notice of your work? Contagious examines the trends and themes to find out  

Awards play a vital role in this industry. Agencies and brands build their reputation on the recognition of their peers, and in advertising there is no bigger stage for winning that recognition than Cannes.

This article will bring you up to speed with all these things and provide context through Contagious’ expert analysis.

What you’ll get out of this feature:

  • An overview of what plays well at Cannes – Discover how the most successful agencies and brands frame their work through awards entries
  • Analysis of past winners – a look at some of the best Cannes Lions winners of the past and what juries said made them stand out
  • A guide to creating a submission – Contagious provides you with quick-fire tips on how to create an awards submission that will wow juries (or at least how to avoid common mistakes).

Contagious also offers a 45-minute briefing on How To Win Awards. If you are interested in booking the presentation for your brand or agency, please contact briefings@contagious.com for more details.